Effective Date: July 8, 2025

Last Updated: July 8, 2025

Deepaul Mershil (“Company”, “we”, “our”, or “us”) is committed to protecting the privacy and confidentiality of all users, clients, and visitors to our website. As a holistic digital marketing consultancy, we understand the importance of safeguarding your personal data and ensuring transparency in how we collect, use, store, and protect your information.

This Privacy Policy outlines the types of data we collect, the purpose behind that collection, how it is used, and the rights you have regarding your information.

By accessing our website or engaging with our services, you agree to the practices outlined in this Privacy Policy.

1. Who We Are

Deepaul Mershil is a digital marketing consultancy that transforms businesses using a science-backed and creativity-led approach. Our services include:

• Brand Development & Positioning
• Creative Content Creation
• Digital Storytelling Solutions
• Performance Marketing
• Performance Tracking & Optimization
• Psychographic Design & Analysis
• Social Media Strategy & Execution
• Strategic Neuromarketing Consultancy

We operate with a strong focus on data ethics and customer privacy.

Our services include brand development & positioning, creative content creation, digital storytelling solutions, performance marketing, performance tracking & optimization, psychographic design & analysis, social media, and strategic neuromarketing consultancy.

2. Information We Collect
3. Personal Information

We may collect personally identifiable information from you when you:

• Fill out a contact form
• Sign up for consultations or newsletters
• Submit inquiries about our services
• Enter into a service agreement
• Participate in surveys, interviews, or research
• Interact with our social media pages or advertisements

This may include:

• Full Name
• Company Name
• Email Address
• Phone Number
• Job Title
• Billing or Payment Information
• Location Data
• Any other information you voluntarily provide

1. Non-Personal / Technical Information

We also collect certain non-identifiable information automatically when you visit our website, such as:

• IP Address
• Browser Type and Version
• Device Type and Operating System
• Referring URL
• Pages Viewed
• Time and Date of Visit
• Duration of Session
• Cookies and Tracking Technologies

3. How We Use Your Information

We use your information for a variety of legitimate business purposes, including but not limited to:

• Responding to your enquiries and service requests
• Delivering customised digital marketing strategies
• Conducting psychographic analysis and behavioural studies
• Improving the user experience on our website and digital platforms
• Sending important updates, newsletters, or promotional materials (if opted-in)
• Processing transactions and managing contracts
• Analysing website traffic and user behaviour for optimisation
• Ensuring legal and regulatory compliance

We do not engage in any unauthorised use, resale, or exploitation of your personal data.

4. Legal Basis for Processing (for EU/UK Residents)

If you are located in the EU, EEA, or UK, our legal basis for collecting and using personal data depends on the type of data and the context in which we collect it. Generally, we process your personal data under the following lawful bases:

• Consent
• Performance of a Contract
• Legal Obligation
• Legitimate Interest

5. Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies to improve your browsing experience, understand website usage, and serve relevant ads or content. Cookies may be set by us or third parties (such as Google Analytics, Facebook Pixel, etc.).

You may manage your cookie preferences through your browser settings. However, disabling cookies may affect the functionality of certain parts of our website.

6. Data Sharing and Disclosure

We do not sell or rent your personal information to any third party. However, we may share your information with:

• Trusted service providers and contractors for purposes such as web hosting, analytics, email marketing, or CRM integration
• Legal or regulatory authorities, if required by law, court order, or to protect our legal rights
• Successors or acquirers, in the event of a merger, acquisition, or sale of all or part of our business
• All third parties we work with are bound by strict confidentiality and data protection obligations.

7. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes described in this policy, or as required by applicable law. Upon request or the end of our business relationship, we may securely delete, anonymize, or archive your information.

8. Your Rights and Choices

Depending on your location, you may have the right to:

• Request access to the personal information we hold about you
• Correct or update any inaccurate or incomplete data
• Request deletion of your personal data
• Withdraw consent for marketing communications
• Object to processing or request data portability
• Lodge a complaint with a data protection authority

To exercise these rights, please contact us at:

Email: deepaulmershil@gmail.com

Address: Ultimo NSW 2007, Australia

9. Email Marketing and Opt-Out

If you’ve opted in to receive our emails, we may occasionally send marketing content, offers, or company updates. You can opt out at any time using the unsubscribe link provided in the email or by contacting us directly.

10. Third-Party Websites

Our website may contain links to third-party websites or services. We are not responsible for their privacy practices. We recommend reading their privacy policies before engaging with their content or submitting personal data.

11. Data Security

We take data security seriously. Your information is protected by industry-standard safeguards such as SSL encryption, access control protocols, firewall protection, and regular security audits. However, no online system is entirely foolproof. We encourage you to take appropriate measures to protect your own data online.

12. Children’s Privacy

Our services are intended for professionals and businesses. We do not knowingly collect or process personal data from children under the age of 18. If you believe we have mistakenly collected such information, please contact us immediately for its removal.

13. International Transfers

If you are accessing our services from outside Australia, please note that your data may be transferred to, stored, and processed in countries where our service providers operate. We take steps to ensure your data is treated securely and in accordance with this policy.

14. Changes to This Privacy Policy

We may revise this policy from time to time to reflect legal, operational, or technological changes. Updates will be posted on this page with a new effective date. We encourage you to review this policy regularly to stay informed.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us at:

Deepaul Mershil

Email: deepaulmershil@gmail.com

Business Address: Ultimo NSW 2007, Australia